JASON BOUCHER

I’m a vinyl reseller and digital marketer with a passion for driving engagement. I currently lead paid digital at Cookson Communications, and I’m certified in both Google and Meta ad platforms. The University of New Hampshire was my previous home for over 18 years, where I established myself as the social media director, building a wealth of experience in digital strategy & advertising, SEO, WordPress, and project management.

I’m a devoted music enthusiast and former radio host. My passion for music took off during my college radio days and it’s been a core part of my life ever since. I love exploring diverse genres, with a special appreciation for modern jazz, new wave, indie rock, classical/romantic, and the Grateful Dead. Music isn’t just a hobby for me, it’s a way to connect, inspire, and educate. My collection has been growing since 1979, when I bought my first record. My dad always had the latest HiFi equipment. We’d buy an LP almost every week and two Maxell XLII cassettes to record the album—one to play on my boombox and the other for my dad’s truck. I believe that’s why I’ve always been obsessed with music.

Visit my online record store, which is meticulously curated to reflect my eclectic taste. Contact me if you or someone you know is parting ways with a vinyl collection. I’m looking for gently used rock, punk, indie, reggae, & jazz. You can find me digging through vinyl bins in a record shop near you, or in a coffee shop writing my next amplified newsletter.