Portsmouth, New Hampshire

Digital Marketer & Audiophile

Two decades of turning audiences into communities, from building UNH’s social media program from the ground up to leading paid & organic campaigns in an agency setting. Equally at home in a boardroom and a record store. 

Jason Boucher

ABOUT

A career built on stories, strategy, and community.

The skills that make a great music curator or archivist – deep listening, audience intuition, and finding the story in the signal – are similar to those that make a great digital marketer.

 

Strategies & Planning

Campaign Development
Messaging Strategy
Audience Research
Performance Tracking
Social Media

Paid Media

Meta Ads Manager - certified
Google Search & Display Ads - certified
Programmatic Audio & Spotify Ads
CTV (Connected TV) Ads, Reddit, Nextdoor

Project Management

Monday.com
Basecamp
Slack & Microsoft Teams
Agile Workflows

The Beatles Liverpool
with The Beatles - Liverpool, UK

Collector. Curator. Disc jockey. Archivist.

LET'S CONNECT

Talk strategy. Swap record recommendations. Or both.

Whether you’re exploring a project, an ad campaign, or just want to compare notes on Japanese jazz pressings, I’d love to hear from you.