Portsmouth, New Hampshire

Digital Marketer & Music Curator

Two decades of turning audiences into communities, from building UNH’s social media program from the ground up to leading paid & organic campaigns in an agency setting. Equally at home in a boardroom and a record store. 

Jason Boucher
Kayaking

ABOUT

A career built on stories, strategy, and community.

The skills that make a great music curator – deep listening, audience intuition, and finding the story in the signal – are similar to those that make a great digital marketer. 

 

Collector. Curator. Disc jockey. True believer.

Skills and Tools

Strategies & Planning

  • Campaign development
  • Messaging strategy
  • Audience research
  • Performance tracking

Paid Media

  • Meta Ads Manager
  • Google Search & Display
  • Programmatic audio
  • CTV & OTT

Project Management

  • Monday.com
  • Trello & Basecamp
  • Slack
  • Agile workflows

LET'S CONNECT

Talk strategy. Swap record recommendations. Or both.

Whether you’re exploring a project, a campaign, or just want to compare notes on Japanese jazz pressings, I’d love to hear from you.